About us

Fitwit is a brand for lovers of high-quality healthy beverages.

We started as a matcha beverages factory to our clients in UAE.

After several years later of success, we grew into a manufacturing company providing healthy beverages solutions to our clients in GCC countries as Saudi Arabia, Kuwait, Bahrain, Qatar.

We have, also, expanded and reached the markets of Jordan, Iraq, and Egypt.

Our Story

Everything started with the first cup of matcha in 2020 on a leisure trip to Japan.

I was immediately fascinated by the vibrant green energy-boosting health drink.

Upon return, I wanted to continue the new alternative to coffee at home.

In this time the idea was born: Bring high-quality matcha to UAE to have more people benefit from this natural remedy.

When we started researching and talking with suppliers we figured out that only 10% of the matcha production is available for export, many different middlemen are involved in matcha export and retail margins are substantial.

Our target was clear: Work directly Matcha farmers and deliver directly to our customers.

The situation is a win-win for everyone: The farmer gets fair compensation for his hard work, Fitwitt saves cost by reducing redundant middlemen and our customers get authentic high-quality matcha at a fair price.

For this purpose, we traveled back to Japan to find the best matcha. We visited many farms, sipped more cups of matcha than we can count and are proud to say that we have found THE perfect matcha selection.

We also believe that successful businesses nowadays not only should fill a gap in the market, but also have a positive impact on the society and environment.

That’s why we chose to work only with sustainable matcha farmers. We are excited for you to discover the unlimited creative ways to enjoy with healthy beverages.

Our Vision

It is to provide our customers with the highest quality products and the best possible service and for our brand to be present and trusted in all global markets

Our Mission

We believe that everyone deserves access to affordable, high-quality products that will meet their needs and exceed their expectations.

Our Value

We source our products from the best suppliers in the world and use rigorous manufacturing processes to ensure that our products are of the highest quality.

We also have a team of experienced customer service representatives who are always happy to help you with your needs.

Why Chooes Fitwitts?

Wide selection of products:
We offer a wide selection of products to meet the needs of our customers. We have something for everyone, from everyday essentials to luxury items.

Competitive prices:
We offer competitive prices on all of our products. We want to make sure that our customers have access to high-quality products at an affordable price.

Fast and reliable shipping:
We offer fast and reliable shipping on all orders. We want to get our products to our customers as quickly as possible.

Excellent customer service:
We have a team of experienced customer service representatives who are always happy to help you with your needs. Whether you have questions about our products, need help placing an order, or have any other concerns, our sales team is here to help.

Today we invite you to have an enjoyable experience with Fitwitt to get to know the difference. Shop with confidence knowing that you are getting quality products every time you order.